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Social sciences and humanities
Study plan of degree course in DIGITAL MARKETING
Department of Communication and Economics
The list of subjects varies according to the curriculum and the selected enrolling year.
Selected curriculum: comune for enrolled in academic year 2023/2024
| REMEDIAL DISCIPLINARY REQUIREMENTS | 0 CFU Mandatory |
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| First Half-Year Cycle 14/09/2023 - 22/12/2023 | ||
| DATA ANALYSIS FOR DIGITAL MARKETING I | 6 CFU Mandatory |
Elvira PELLE |
| DIGITAL MARKETING STRATEGIES | 6 CFU Mandatory |
Silvia GRAPPI |
| E-BUSINESS MODEL AND STRATEGIC INNOVATION | 6 CFU Mandatory |
Paolo DI TOMA |
| ENGLISH A2-B1 | 0 CFU Mandatory |
Silvia CACCHIANI |
| INFORMATION SCIENCE | 6 CFU Mandatory |
Antonio GAGLIARDI |
| Second Half-Year Cycle 26/02/2024 - 31/05/2024 | ||
| ANALYSIS AND PROFILING OF DIGITAL BUYERS | 6 CFU Mandatory |
Cristina CAMELLINI |
| DIGITAL ANALYTICS | 6 CFU Mandatory |
Federico FUZZI |
| DIGITAL LAW FOR BUSINESS I | 6 CFU Mandatory |
Maria Grazia IOCCA |
| ECONOMICS FOR INNOVATION | 9 CFU Mandatory |
Sara CARIA |
| First Half-Year Cycle 24/09/2024 - 21/12/2024 | ||
| DATA ANALYSIS FOR DIGITAL MARKETING II | 12 CFU Mandatory |
|
| DIGITAL LAW FOR BUSINESS II | 12 CFU Mandatory |
|
| ENGLISH B1-B2 | 3 CFU Mandatory |
|
| Second Half-Year Cycle 18/02/2025 - 24/05/2025 | ||
| BRAND AND DIGITAL COMMUNICATION | 9 CFU Mandatory |
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| COMPUTER SCIENCE | 6 CFU Mandatory |
Marco FURINI |
| DIGITAL MARKETING AND STRATEGIC PLANNING | 9 CFU Mandatory |
Silvia GRAPPI |
| INTERNSHIP II | 15 CFU Mandatory |
|
| FINAL EXAMINATION | 3 CFU Mandatory |
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| First Half-Year Cycle 24/09/2025 - 21/12/2025 | ||
| DIGITAL BANKING | 6 CFU Mandatory |
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| ENGLISH B2-C1 | 3 CFU Mandatory |
|
| MARKETING TECHNOLOGIES FOR ECOMMERCE | 12 CFU Mandatory |
|
| Second Half-Year Cycle 18/02/2026 - 24/05/2026 | ||
| DIRECT MARKETING | 12 CFU Mandatory |
|
| INTERNSHIP III | 15 CFU Mandatory |
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